Dive into a rich agenda covering the hottest topics in sports

Last year’s conference was a thrilling showcase of innovation and forward-thinking in the sports industry in Egypt and the Arab region. Highlights included riveting talks on digital innovations and artificial intelligence in sports, with discussions also delving into sports investment, boosting tourism in Egypt through global events, promoting sustainability, sports medicine, creative breakthroughs, future challenges, and planning for major events like the FIFA World Cup and the Olympics, and much more. 

Stay tuned for the 2025 agenda, coming soon!